May 26, 2009

Over the past 50-plus years, Victor Gorelick has held nearly every position imaginable at Archie Comics. In 2007, the company’s one-time art assistant was named its editor-in-chief. Now 68, the Brooklyn native continues to be the lead editorial voice for America’s oldest high school students.
To the casual onlooker, not much appears to have changed about the Riverdale gang over the past five decades. To Gorelick, however, evolving the characters to fit the ever-changing times has proven a delicate balance—an attempt to maintain those qualities that have made them perennial favorites, whilst adapting them for changing fashions, technologies, and social attitudes.
We spoke to Gorelick about the successes—and failures—of keeping one of comics’ most beloved franchises forever young.
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